BABA is one of the oldest multi diversified conglomerate brand in India. Anyone who is associated with the Indian Paan Tradition, Flavoured Chewing Tobacco or Pan Masala, knows about the brand BABA and its rich heritage. The company has set the industry standards for the manufacturing of chewing tobacco.
Dharampal Premchand Ltd (DPPCL) pioneers of chewing tobacco business in India with a turnover of more than Rs. 500 crores, is the promoting company of the flagship brand BABA.